The Dillon City Council is considering a non-discrimination ordinance for the city. I hope everyone considers the economic impact of this change.
Fair business practices are good for business. When your customers know that your business is fair, they trust your products and services. When your customers know that you treat your employees fairly, the customers can be confident that your services are high quality. With fairness, employee retention improves and service with it.
A body of more than 30 research studies demonstrates that fairness and non-discrimination impact business outcomes. The impact leads to lower costs and/or higher revenues, both of which improve the bottom line. Employees benefit and show greater job commitment.
For our college, the University of Montana Western, being located in a town know for its fairness will improve the ranking of Western. With a higher ranking for UMW, we will attract more students and better students. UMW will also attract more grant funding and more scholarships for students.
In public accommodations, if customers are treated fairly, they will return. Tourists will think of returning to our town, and they may bring their friends and family to visit. Fairness and non-discrimination are good for business, good for higher education, and good for tourism.
To all the business-minded people in Dillon, I challenge you to see the benefits of the proposed non-discrimination city ordinance. Please join me in supporting the ordinance and our economy.
Brent Kirkpatrick, Dillon